Clear

A new brand identity, design system and website for Jane Hutcheon, one of Australia’s top broadcast interviewers.

When rhetoric and personal opinion often trumps conversation and reason, Clear was driven to curate two contrasting display typefaces to reflect the polarised viewpoints and layered the typographic lead design with a distinctive nature-based colour palette.

Working through 500 in-depth conversations, nine years of One Plus One interviews, countless discussions with the worlds most notable people, including Chris Rock, Eddie Izzard, Barry Humphries and Dame Julie Andrews... the website presents Jane as a formidable leader in her field and a lifetime of informed conversation and dialogue.

The brand captures Jane’s relentless curiosity, engaging and warm nature and zest for life.

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Related Project — Merge Capital